Success Story Details

Send 100 Girls 2 See Hidden Figures

Taylor Richardson is a teen who dreams of becoming an astronaut. She wanted other girls, especially girls of color, to be inspired to pursue STEM careers, so she started this fundraiser to send 100 girls to watch the movie Hidden Figures.Fundraising goal: $2,600Amount raised: $19,633Recipe for success:Taylor was very clear in her goal (sending 100 girls to see Hidden Figures) and how much it would cost to accomplish that.Using photos and honest storytelling, she explained why this movie was important for girls like her and why she wanted to inspire others.Taylor posted frequent updates (over 70 in all) to share her progress and results.Her story captured the attention of celebrities and influencers, who then donated to and shared her fundraiser.Taylor used social media to her advantage, regularly posting links to her fundraiser and tagging people who might be interested in it.Local and national media attention helped spread Taylor’s message and earned her donations from all over the country.